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Toyota pulls the plug on this small car brand

Toyota Motor said it will wind down its Scion brand in the U.S., ending a 12-year effort to create small cars aimed at young buyers.
Source: Reuters
UPDATE 1-Toyota pulls the plug on Scion small car brand

Feb 3- Toyota Motor Corp said on Wednesday it will wind down its Scion brand in the United States, ending a 12- year effort to create a separate identity for small cars aimed at young buyers. Toyota said it will start rebadging three 2017 model Scion cars as Toyotas starting in August. The Scion tC small coupe will go out of production in August, Toyota said.
Source: Reuters | By: Joseph White
Toyota pulls the plug on Scion small car brand

Feb 3- Toyota Motor Corp said it will wind down its Scion brand in the United States, retreating from a 12- year effort to create a separate identity for small cars aimed at young buyers. Toyota said it will start rebadging three 2017 model Scion cars as Toyotas starting in August. The Scion tC small coupe will go out of production in August, Toyota said.
Source: Reuters | By: Joseph White