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Sponsors take aim at NFL

Following controversial events involving NFL players, CNBC's Julia Boorstin looks at the reactions of big sponsors.
Source: CNBC.com
Microsoft buys its way in to devices

Microsoft's windows phone system has about 2.5% of world's smartphone market but with the company's purchase of Mojang, that number may rise.
Source: CNBC.com
Activision unleashes biggest launch ever

CNBC's Julia Boorstin speaks to Bobby Kotick, Activision Blizzard CEO, about the launch of its first-person shooter videogame "Destiny," and how its success augurs for the holiday sales season.
Source: CNBC.com
Story behind Apple & U2

Apple and U2 are teaming up to give away their new album. CNBC Julia Boorstin discusses their exclusive deal to give away 500 million albums to iTunes users.
Source: CNBC.com
Power Rundown: Jersey sports betting & Apple art

CNBC's Tyler Mathisen, Julia Boorstin and Robert Frank, look at today's "Power Lunch" stories, including Apple hiring design legend Marc Newson.
Source: CNBC.com
Would you buy from a tweet?

CNBC's Julia Boorstin reports Twitter is rolling out a "buy" button on tweets. Jon Steinberg, Daily Mail North America; Slava Rubin, Indiegogo; and CNBC's Jon Fortt, debate if they like the move.
Source: CNBC.com
Twitter tests 'buy now' button

CNBC's Julia Boorstin reports Twitter is announcing its testing a "buy now" button to allow users to purchase products directly from a Tweet.
Source: CNBC.com
Hi-tech kitchen gadgets

CNBC's Julia Boorstin talks to Andrea Smith, Executive Producer of livingindigitaltimes.com, about her favorite gadgets to make being in the kitchen fun.
Source: CNBC.com
NFL going high-tech

This NFL season, football fans will benefit from a range of new technology designed to boost ratings and ticket sales. CNBC's Julia Boorstin explains how fans can access data about their favorite players' performances.
Source: CNBC.com
NFL ratings guarantee

CNBC's Julia Boorstin discusses the return broadcasters expected from NFL football. Boorstin says CBS has the rights to eight Thursday night games for $275 million.
Source: CNBC.com